FOR 14 INCREDIBLE YEARS SPONSORING THE FLORA LONDON MARATHON
2009 was the last year of Flora’s sponsorship of the London Marathon after 14 incredible years full of breath-taking, record-breaking, headline making marathon moments. Flora would like to say thank you to the 413,627 people who’ve run the marathon over this time, for the £422million they’ve raised for charity and all the dedicated volunteers, spectators and supporters who made it all possible.
So after an incredible 14 years, what’s next for Flora? Flora is dedicated to improving the Nation’s heart health and is doing so by focusing on working with Change4Life, continuing Flora’s Cooking with Schools programme and communicating the goodness of margarine.
Change4Life
Flora is proud to be supporting Change4Life. Change4Life is the lifestyle revolution supported by the government, leading charities, commercial partners and individuals to encourage families to eat well, move more and live longer to help stem the rising tide of childhood obesity in England. For more information, search Change4Life online.
Cooking with Schools
Flora’s Cooking with Schools programme is all about putting healthy eating at the heart of the classroom, showing children how to prepare and cook healthier food – and having fun in the process. Flora has already brought cooking into school for over 1 million kids, and will continue to provide thousands of pounds of cooking equipment to primary schools, equipping school staff to teach children the importance of eating well and maintaining a healthy heart.
Goodness of Margarine
As part of Flora’s Goodness of Margarine campaign, Flora is dedicated to educating the Nation on the dangers of consuming too much saturated fat and advising on ways to cut down to improve heart hearth. Switching from butter to margarine is an easy and effective way to do this.